Rule 5 at MIPTV in Cannes

IMG_3516 Rule 5 Managing Partner, Rob Brown, is at MIPTV in Cannes this week for the Marché international des programmes de télévision, to give it its full French title. MIPTV is an international trade market for audiovisual content, or what used to be called television. The market takes place annually in April at the Palais des Festivals et des Congrès de Cannes. Over 11,000 participants from over 100 countries attend with TV formats and finished programmes being traded.  Increasingly there is a focus on digital platforms and content. Rule 5 attends the market to support existing clients and to gain insight from the event’s conference programme.  There is also a substantial networking opportunity, often in the evening over canapes and rose in one of the beach front restaurants or grand hotels on the Croisette. “We met the team from Raw Cut for the first time in Cannes two years ago and we have several new business meetings this year,” said Rob.   “Whilst people are here primarily to buy and sell TV content they are happy to talk to providers that can support that process.”

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