Agency Wins Battle for GB Taekwondo Brief

Jade Jones Taewondo

Rule 5 has beaten off competition to land a PR and marketing brief from GB Taekwondo to promote the sport’s upcoming Grand Prix.

The Grand Prix format is a global first for the World Taekwondo Federation and will take place at Manchester Central this December (13th – 15th).  As part of the UK Sport Gold Event series, the action packed, inaugural Taekwondo GP has the backing of Manchester City Council and UK Sport.  Rule 5 will build on interest in the sport generated at the 2012 Olympics with home-grown talent, including Gold Medallist Jade Jones.  The world’s best Taekwondo athletes will also be competing at the iconic venue.

Steve Flynn, Operations Director at GB Taekwondo said of the account win; “Rule 5 presented a creative proposal that demonstrated strong knowledge and experience in sports event marketing and communications. We were impressed with the team’s enthusiasm and expertise and look forward to delivering this event with them this December.”

Rule 5 Managing Partner Rob Brown said of the project; “We’re delighted to be working with GB Taekwondo, Manchester City Council and UK Sport and are very much looking forward to working with a sporting discipline for us as an agency.”

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