Awards

Rule 5 Highly Commended At Prolific North Awards

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We were thrilled to receive a ‘Highly Commended’ at last night’s Prolific North Awards.

The accolade, in the Digital / Social Media Campaign of the Year category, was awarded for our work with British Cycling on the UCI Track Cycling World Championships.  The campaign – Halfway to a Billion, Taking Track Cycling to the World – for the biggest ever UK track cycling event, delivered an astonishing 451 million impressions on social channels.

The campaign was pipped to the post by the Foo Fighters Headlining Glastonbury Announcement, delivered by Modern English.  The award was one of only three ‘Highly Commended’ accolades presented on the evening.

Speaking on the event Rule 5 Managing Partner Rob Brown said: “We’re over the moon to receive a ‘Highly Commended’ for our work on the UCI Track Cycling World Championships, losing out only to Modern English and their campaign for the Foo Fighters; and I bloody love the Foo Fighters.”

Rule 5 Founding Director Jules Wilson added: “It’s fantastic to see the campaign acknowledged for the second time this year.  The Prolific North Awards is one of the most respected events in the North attracting a high calibre of entrants.  To be recognised is incredible.”

The Prolific North Awards celebrate excellence and reward outstanding campaigns and exceptional talent in the creative and media sectors in the North.  This year’s event was the biggest to date and saw over 800 entries.

 

 

Best Social at the 2017 PRmoment Awards

Rule 5 took the Social Media Campaign of the Year Award at the 2017 PRmoment Awards earlier this month.  The winning campaign was ‘Half Way to a Billion – Taking Track Cycling to the World’.  It documented the social media campaign for the 2016 Track Cycling World Championships in London. It was the biggest track cycling event in the modern era. In terms of spectators, competitors and number of races it would be on a larger scale than the track cycling at London 2012 Olympic Games.  Rule 5 delivered a social and digital campaign reaching a global audience with 451 million impressions on social channels.

In the last six years the PRmoment Awards have become a fixed date in the UK PR calendar with over 850 entries and over 1,000 guests.  The entries are subject to independent expert judging by senior in-house and agency communications professionals.

Founding Director Jules Wilson said: “The agency is in its fifth year and we have won awards for our work in every year that we’ve been in operation. We are thrilled to be able to maintain our success with the 2017 PRmoment Awards and to continue to be recognised for our social media work.”

Four Nominations In The PRmoment Awards

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The agency has been shortlisted four times in this year’s PRmoment Awards.

Rule 5 is nominated in four categories including Boutique Agency of the Year, Social Media Campaign of the Year, Best Use of Content, and Health, Beauty, Retail and Fashion Campaign of the Year.

Shortlisted entries include campaigns for The 2016 Track Cycling World Championships (x2) and premium cycle wear brand, Fat Lad At The Back.

The PRmoment Awards recognise the very best communications and PR professionals across the UK and are judged by eminent industry representatives.  This year’s awards saw over 850 entries.

Results will be announced at an awards dinner at the Hilton Manchester on March 16.

Rule 5 Named Outstanding Small Consultancy

Team Final Crop 2The agency has been crowned Outstanding Small Consultancy of the Year at the 2016 PRCA DARE Awards.

The hotly contested category is open to any consultancy with up to 10 members of staff and this year six agencies were shortlisted.  Financial performance, staff and client retention/acquisition, innovation and creativity are just some of the pillars on which the category is judged.

Adding to the evening’s success, the agency’s founding partner Rob Brown was named Industry Leader of the Year.   The award is in recognition of Rob’s significant contribution to the industry and Rule 5. Speaking on the wins the agency’s founding director Julie Wilson said:  “Since the launch of Rule 5 in November 2012 our ambition has been to build the very best team we can and deliver consistently exceptional work.  We’re thrilled to see this recognised by one of the UK’s leading governing bodies as well as our industry peers.”

Founding partner, Rob Brown, added: “We’ve been going for a little over three years, so we are thrilled that we’ve made the journey from start-up to recognition as an outstanding agency in a fairly short time, the personal gong was a bonus.”

The PRCA DARE Awards recognise the very best Communications and PR professionals across the UK and are judged by a panel of respected industry experts.

Seven Nominations in PRCA DARE Awards

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The agency has been nominated seven times in the 2016 PRCA Dare Awards.

The news, announced today (May 4th), sees Rule five nominated in six categories (and twice in one category) including Best Small Agency, Best Launch Event, Campaign Challenges and Digital and Social Media Campaign of the Year.

Shortlisted campaigns include the 2016 UCI Track Cycling World Championships, the launch of the North West’s most anticipated restaurant, El Gato Negro, and our work with Want That Trend, a rapidly growing fashion e-tailer.

The agency’s Managing Partner and CIPR 2016 President, Rob Brown, is also nominated for Industry Leader, in recognition of his contribution to the PR industry.

The PRCA Dare awards recognise outstanding campaigns and impeccable talent in the UK PR and communications industry.

The awards will be announced at an awards dinner on 7th June 2016 at The Radisson Blu hotel, Manchester.