Retail & Fashion Campaign of the Year

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The agency won Health, Beauty, Retail and Fashion Campaign of the Year for its work with online fashion brand Want That Trend at the PRmoment Awards at the Hilton in Manchester last night (9th March 2016). The awards recognise outstanding campaigns and exceptional talent and this year attracted over 650 entries.

The campaign for the innovative retailer’s first ever range of Christmas swing dresses, saw the brand catapulted into the mainstream press with coverage on award-winning reality programme The Only Way Is Essex and popular panel show, Celebrity Juice; in addition to core national and consumer print media.

Speaking on the win, founding director Julie Wilson said: “This was the first time Want That Trend had engaged with media.  Christmas lead times meant we were challenged to make an instant impact and the team delivered.  To be recognised in this category is fantastic and builds on our achievements in media, sport and social media.”

 

 

 

Six Nominations In PRmoment Awards

Picture1PR M.pngWe’re thrilled to have been nominated six times in the 2016 PRmoment Awards.

The news, announced today, sees Rule 5 recognised in five categories, including Best Consumer Agency.  Shortlisted campaigns include the UCI Track Cycling World Cup, Want That Trend, the UCI BMX Supercross World Cup and the North’s largest art event, Buy Art Fair.

The PRmoment Awards celebrate excellence and recognise and reward outstanding campaigns and exceptional talent in the UK PR and Communications sector.

The awards will be announced at a black tie dinner on 9 March 2016 at The Hilton, Manchester.

 

Biz Stone Awarded CIPR President’s Medal

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The agency’s Managing Partner and CIPR President 2016, Rob Brown, was delighted to present entrepreneur, Biz Stone, with the CIPR President’s Medal at the SXSW Music, Film, and Interactive Festival in Austin, Texas, this week.

The presentation was made on behalf of Stephen Waddington CIPR President 2014, who awarded the founder and CEO of Super.Me, co-founder of Twitter and contributor to Jelly, Medium, The Obvious Corporation, and Odeo the coveted title.

Biz received the CIPR’s most prestigious accolade for his leadership as an entrepreneur at the forefront of developing new forms of media, networks and applications, modernising the business of public relations by enabling genuine two-way engagement between organisations and their publics.

Commenting on receiving the award, Biz Stone said: “We built Twitter to be readable and writable on every mobile phone on the planet because SMS is ubiquitous. Our goal was to provide the infrastructure to support the creativity and engagement that emerged. That ambition has meant that it has become a platform for public engagement and is part of the changing nature of communication between individuals and organizations.”

Speaking at the festival, Rob said: “Biz Stone is a true innovator who has played a fundamental role in how communications has changed, something that in turn has altered the way we practise PR, he’s also a very down to earth guy.”

Four Nominations In PRmoment Awards

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We’re thrilled to have made the shortlist of this year’s PRmoment Awards with nominations in four categories.

The awards recognise outstanding campaigns and exceptional talent and this year attracted over 650 entries.

Rule 5 is shortlisted for Social Media Agency of the Year and Consumer PR Agency of the Year. The agency is also nominated for Best Use of Video for its work on the UCI Track Cycling World Cup London and Social Media Campaign of the Year for its work with Royal Albert, a category Rule 5 won at last year’s Big Chip Awards.

The PRmoment Awards will be announced on March 11 at the Hilton Manchester Deansgate.

Five Nominations For Rule 5 In The Northern Digital Awards

Picture4Rule 5 has been shortlisted five times in the Northern Digital Awards.

The awards recognise the very best in digital marketing campaigns and talent in the North and will be staged at the Royal Armouries in Leeds in January 2015.

Rule 5 has received nominations in each of the five categories entered, including the Best Digital Marketing Campaign – Entertainment/Sports, Best Use of Social Media, Best Use of Video and Small Digital Agency of the Year.

Recognised campaigns include the agency’s work for the UCI Track Cycling World Cup, for which Rule 5 receives three nominations, and the launch of Royal Albert’s Miranda Kerr range.

Both campaigns are nominated for Best Use of Social Media, a category the agency won at this year’s Big Chip Awards.